Feb 8, 2022
[00:44] Intro to show and today’s guest, Lisa Russell.
[03:45] One word that describes Lisa personally and professionally.
[04:35] Lisa’s background and professional career.
[07:17] Starting in the Student housing space.
[08:39] Talking about “by the bed versus by the unit rentals”.
[15:05] The defining moment in Lisa’s life.
[17:34] Top three most important systems an effective property manager should have.
[24:00] Lisa shares her opinion about the best hire today in the multifamily space.
[28:47] There is nothing better than the old-school process in the presence of technology, social media, and all the stuff.
[30:34] The role of social media in good operations of property management.
[34:36] Lisa shares her Insider Secret.
[37:19] Favorite tourist attraction of Lisa.